Restaurant interior equipements: Can portable air conditioner be useful ?

So you have a tight budget and you decided to open a new and small restaurant. You started to get customers who loved the food but all of them start to complain about one issue. Heat !! if you’re living in hot country, heat will be one of the biggest issues if you’re planinng to open a restaurant. You might think that using ceiling fans and other air circulators could solve the problem but that will depend on the amount and the power of summer season in your country. If this is something that happenned to you then here is a solution that is quite creative. Instead of investing on a huge ventilation system such central air conditioner why not only buy portable air AC units ? read below to to see if this idea would be useful to you or not.

What’s an Air Conditioning Unit

Air conditioning has been around for about a century, yet many people have no air conditioning or no knowledge of the technology. From high efficiency central air units to portable windowless A/C’s there’s a air conditioner for everyone.

A hot apartment or home can be an uncomfortable time. A lack of sleep and the ability to concentrate are the side effects of too much heat. In hotter climates the heat can be dangerous or even deadly, especially older individuals.

Todays top rated portable AC units are much more convenient for consumers with small spaces or tight budget. A high quality portable air conditioning unit and proper maintenance can save homeowners a significant amount of money and provide a cool environment for much less than expected.

Another advantage is that if your unit comes with wheels it can easily be transported from place to place inside a home, utilized in an office or garage, or used on camping trips inside tents. They can also be ideal for cooling your RV and even used on boats. These units provide quiet and efficient cooling without permanent installation.

Other factors that may influence your decision whether to purchase a small portable air conditioner rather than a window or a through-the-wall air conditioner is how long you plan to stay in your current home – long term or short term. And, of course, how much you are prepared to spend. Another factor to take into account is that a window air-conditioner will block the view from the window it is mounted in.

Portable Air Conditioner: Features To Compare

If you opt for a portable AC unit you should know that there are a large variety of brands and models available on the market and prices vary depending on factors such as BTU ratings, whether or not it is a portable air conditioner and heater combo and many other factors and features. Quality, efficiency and price are the main things to take into account when looking for the best portable AC for your needs. You will need to have a good idea of the size, in square feet, of the biggest room you intent using the unit in. This will determine the correct amount of BTUs needed for the area you would like to cool. BTU is a measurement used to determine the amount of cold air a unit produces. So should you be considering purchasing one or more portable air conditioner units for those summer months, the options available to you including features and price ranges are plentiful. The best thing is to shop around on the Internet and compare prices together with features to find the one that suits your needs best. We hope the above information, plus the links to further research we have provided in this article, will help you in finding the right portable air conditioner for you.

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5 Tips To Create An Extreame Restaurant Marketing Plan

It’s the time of year that owners and managers thoughts turn to writing out a new restaurant marketing plan for the next year.  But instead of pulling out last year’s plan and simply changing the dates to this year, let me challenge you to spend the time and creative thought to create an extreme restaurant marketing plan.
Many restaurants are struggling in todays economy, yet they continue to do things the same way they’ve always done them but they expect to have different results.  It was Einstein who said that’s the definition of insanity.  If you want different results, you’re going to have to do things differently.
Here aresuggests five ways you can turn your marketing on it’s head and supercharge it by filling your marketing plan with extreme marketing methods.
Extreme Equipements: You should highly consider developing your restaurant interior design and equipements so it can go with the season and the mood of your client. For example if the summer is close you might consider buy a new ventilation system for your restaurant or buy an outdoor or indoor ceiling fan.
Extreme Public Relations:  Those simple press releases you write up upload to a PR website are doing very little to drive traffic to your restaurant.  Take your ‘news’ and turn it into an event.  For example, if you introduce a new dish, hold a cook-off and invite local celebrities to compete against your chef.

Extreme Birthday Programs: Research shows that 50% of the population goes out to a restaurant to celebrate their birthday. Tap into this activity with a birthday club. Doing it through email makes it easy and convenient to bring your customers in on their birthdays.

Extreme Business Minglers:  Your local Chamber of Commerce, business tips clubs and other social clubs often choose a restaurant to meet at each month. Become their host and you’ll introduce a whole new group of people to your service and food selections.

Extreme Bouncebacks: Don’t miss the opportunity to bring your customers back again for an additional visit by sending them out the door with a bounceback. For example, Starbucks stamps your receipt in the morning for a discount if you come back for a drink in the afternoon.  Most people don’t make a second visit to Starbucks in the same day, so even with a discount they are way ahead when they make a second sale in the same day.

Extreme Sampling:  What’s the best way to hook someone on your food?… Let them taste it.  That’s the power of sampling.  That’s why McDonalds gives away their coffee for a week.  They want people to taste the flavor and get into the habit of ordering it.  That’s also why Costco has ‘sample ladies’ who are cooking up food for you to try. You try it, you buy it. The same theory works for restaurants.

Do you know why these methods will work for you? Each one is a solid traditional marketing method that has worked for years. The only reason they’ve gone extreme is because we’ve put the word ‘extreme’ in front of them. If you approach your marketing plan by starting with proven marketing methods and infuse them with a new attitude of excitement, you will create an extreme restaurant marketing plan that builds sales and increases profits.

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